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TRACER

Built by founders. For founders.

TRACER is a founder-led creative studio. We’ve raised $25M for our own ventures, and bring that firsthand experience to building brands that matter.

Selected Work(03)

Gradient MGMT

  • Brand Identity
  • Website
  • Motion

We gave Gradient MGMT a new identity and site — a calm, confident system that feels as considered as the talent they represent.

Kindling

  • Brand Identity
  • Art Direction
  • Motion

We built Kindling’s new identity to incorporate their storytelling and software into a compelling brand.

Enhance Pickleball

  • Brand Identity
  • Product Design
  • Campaign

We built Enhance Pickleball’s new identity from scratch and designed their flagship “Sweetspot” paddle.

What We Do

Building something? Let’s talk.